Posted by Tom Callinan on Saturday, February 14, 2009
Citing the dramatic drop in the yen relative to the dollar, from 107 to 89, Toshiba announced a price increase on their copiers effective April 1.
Historically, manufacturers have hedged currency for six month periods. In August of 2008, six months back, the Yen was at approximately 110/ dollar. For the six months leading into August the Yen averaged 105 / dollar. Today, the exchange rate is 90 / dollar.
Although this announcement was from Toshiba, if the Yen remains at current exchange rate levels you can expect all Japanese manufacturers to raise prices.
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